The action includes the installation of nine promotional elements in different centers of the municipality within the PSTD Vallehermoso “Guarapeo” financed with Next Generation EU funds
The Vallehermoso City Council has put out to tender the mixed contract for the supply and installation of a network of promotional photographic elements and the development of an associated digital platform, an action integrated into the Tourism Sustainability Plan in Destination Vallehermoso “Guarapeo”, financed with European Next Generation EU funds.
The contract has a base bidding budget of 149,800 euros and an execution period of two months, through a simplified open procedure and urgent processing. Interested companies may submit their offers electronically through the Public Sector Contracting Platform.
The action foresees the implementation of nine tourist photocalls in different parts of the municipality, specifically in Tamargada, Alojera, El Cercado, Chipude, La Dama, Igualero, Arguamul, Tazo and the La Encantadora Dam. The project also includes the development of a specific web platform linked to this network of promotional spaces, along with digital measurement systems, support for mobile devices, preventive maintenance, cleaning and monitoring of the facilities.
Among the services contemplated are also the design, manufacturing, transportation and installation of promotional elements, the initial adaptation of content to additional languages with sworn translation, as well as hosting, technical maintenance and management of digital content during the first year. The execution of an interpretive table with support and installation in Arguamul has also been incorporated.
The project is part of the digitalization and territorial promotion actions promoted by the Vallehermoso City Council through the PSTD “Guarapeo”, with the aim of reinforcing the identity of the municipality, generating new points of visual interest and promoting the dissemination of the territory in digital and tourist environments.
The proposal includes criteria of landscape integration, functionality and durability, proposing elements designed for outdoors and adapted to marine environments, favoring the interaction of visitors and residents through the generation of photographic content in different enclaves of the municipality.
This initiative is developed within the “Guarapeo” Tourism Sustainability Plan in Destinations, framed in the Recovery, Transformation and Resilience Plan, financed by the European Union NextGenerationEU, with the collaboration of the Government of the Canary Islands and the Ministry of Tourism and Employment.
